Online Marketing Class 1
As promised to many of the attendees at Cybernet Expo, please find below my notes from my Organic Traffic seminar. Enjoy!
I. What is Organic SEO and Online Marketing
A. SEO, SEM, SMM and PPC
1. Definition of Organic SEO
* Bringing more organic traffic to your adult site and getting listed naturally in the search engines. By doing this, you can create a following to your site from visitors who want to know your updates and new items. By creating a following, it allows visitors to connect with you and feel they are connected at some level with you when you offer them relevant information. With that said, the search engine spiders also like relevant information and will come back to your Website which in turn will increase your Website natural ranking.
B. Discussion on how to rank your Websites in search from the natural or organic side. SEO is important as well as online marketing and social media marketing and combining them all allows your sites to reach more potential visitors than just focusing on one technique. On-site and off-site optimization will be discussed as well as techniques and tools that any Webmaster should know.
C. C. On-site and off-site optimization. This includes making sure your site is built SEO friendly and all items is search engine friendly which allows the search engines to spider and rank you. Off-side optimization are the many techniques which we will be discussing in a few minutes during the class which help optimize your site and bring traffic to your site from other sources throughout the Web.
D. D. Webmaster tools – If you use contractors and need a project management system, Basecamp works great for virtual companies. Google Webmaster tools, SEO Book by Aaron Wall.


